“The Science of Meetings” A Success by: James U. Sy Jr.

Hon. Sangguniang Panglungsod Member (SPM) Atty. Jocelle Batapa-Sigue, Chair, Committee on Tourism, Local and International Cooperation, giving her an update on the current market trends with a focus on the impact of the full implementation of ASEAN integration in 2015 and what the city and provincial government are doing to prepare the local producers, suppliers, and entrepreneurs during the Events Management 101: The Science of Meetings: Providing System and Structure to Planning and Executing Corporate Events held by Jovial Media Events of Ma. Carmen “Maricar” J. Dabao and SMX Convention Center Bacolod recently at the Eastview Hotel, Bacolod City (James U. Sy Jr./CMAS photo).

Resource Speaker, organizer, and participants of the Events Management 101: The Science of Meetings: Providing System and Structure to Planning and Executing Corporate Events held by Jovial Media Events of Ma. Carmen “Maricar” J. Dabao and SMX Convention Center Bacolod recently at the Eastview Hotel, Bacolod City (James U. Sy Jr./CMAS photo). Events Management 101: The Science of Meetings: Providing System and Structure to Planning and Executing Corporate Events was successfully held by Jovial Media Events of Ma. Carmen “Maricar” J. Dabao and SMX Convention Center Bacolod recently at the Eastview Hotel, Bacolod City. Not less than 76 participants attended the day-long seminar. Featured Resource Speaker/Facilitator was Germaine Angelica Salvador, CHE, former Faculty Member of the diploma course on Professional Event Management at the De La Salle University (DLSU)-College of St. Benilde School for Professional and Continuing Education and the American Hospitality Academy Philippines. Salvador is a pioneer in Event Management Education in the Philippines and has authored one of the first locally-produced testbooks in Event Management, entitled “Event Management: Envision, Execute, Evaluate,” now a prescribed textbook for HRM and tourism programs in various colleges and universities. She completed the CHE professional certification requirements of the American Hotel and Lodging Association Educational Institute. Sangguniang Panglungsod Member (SPM) Atty. Jocelle Batapa-Sigue, Chair, Committee on Tourism, Local and International Cooperation, graced the event as the Special Guest Speaker. Atty. Batapa-Sigue paved the way for the seminar by giving the attendees an update on the current market trends with a focus on the impact of the full implementation of ASEAN integration in 2015 and what the city and provincial government are doing to prepare the local producers, suppliers, and entrepreneurs. Two governmental programs that Atty. Batapa-Sigue highlighted were the focus on local tourism and BPO (call centers) to offset the threats posed by the inevitable integration. The seminar was one of the steps towards that direction. The seminar/workshop introduced events managers to a system and structure for planning, executing and evaliating meetings, seminars, conferences, and other corporate events. The Resource Speaker, who has successfully led teams that have put together high impact sales conferences and product launches for Jollibee, Greenwich, Pfizer Philippines, Abbott Laboratories, and Philippine Basketball Association (PBA), presented more efficient and effective ways for event planning, eliminating unde stress and anxiety for the event manager, the client, and the guests. The seminar was broken down into 8 parts, namely Event Management Overview, Creating the Event Vision, The Event Concept, Planning Memorable ExperiencesL The 6 A’s, Preventive and Contingency Plans, Event Execution, Event Checklists, and Event Evaluation. Three Full Time Instructors from the Bacolod City College (BCC) were authorized by Hon. Bacolod City Mayor Monico O. Puentevella to attend the seminar, namely Susan Grandeza (BSOA), Gil Alfredo B. Severino, MAEd (BSOA), and James U. Sy Jr. (BSBA), with the support of School Administrator Dr. Johanna Ann R. Bayoneta and Program Coordinators Felipe R. Chin Jr. (BSBA) and Mario Pao (BSOA). Another Instructor from BCC, Nadine V. Albay (BSOA) also attended the seminar. Other attendees included entrepreneurs as well as employees from Steel arts among others.